AGRIVET, the authorized distributor of LOVOL agricultural machinery in Madagascar, is promoting a range of LOVOL tractors and agricultural equipment to support the development of farm mechanization across the country.
The promotion covers tractors, walking tractors and power tillers designed for different farm sizes and agricultural applications. Through product exhibitions, field engagement, financing cooperation and after-sales support, AGRIVET is expanding access to agricultural machinery and introducing LOVOL equipment to farmers and agricultural operators in Madagascar.
Supporting Agricultural Mechanization in Madagascar
Madagascar has a diverse agricultural sector, with farming activities ranging from smallholder production to larger commercial operations. Different farm sizes and terrains create varied requirements for agricultural machinery.
AGRIVET's LOVOL product portfolio provides several equipment options for these applications. The range includes tractors in different power classes as well as walking tractors and power tillers, allowing farmers to select equipment according to their farm size, crops and operating requirements.
The focus of the promotion is on practical agricultural applications, including plowing, harrowing, planting, transportation and general field operations.
LOVOL Tractor Range for Different Farm Applications
The AGRIVET promotion features several LOVOL tractor models, including the LOVOL 504-III and LOVOL 354-III.
The LOVOL 504-III is a 50-horsepower four-wheel-drive tractor designed for a range of general agricultural operations. Its power class provides an option for farmers and agricultural operators requiring greater traction and working capacity.
The LOVOL 354-III, with a 35-horsepower output, provides a more compact tractor option for small-scale farming and applications where maneuverability is important.
The portfolio is further complemented by LOVOL walking tractors and power tillers, providing lower-power mechanization options for farmers transitioning from manual farming methods to mechanized operations.
Together, these products provide AGRIVET with a diversified agricultural machinery portfolio for the Madagascar market.
AGRIVET Uses Trade Fairs to Engage Local Farmers
Trade fairs and agricultural exhibitions are an important part of AGRIVET's product promotion activities in Madagascar.
AGRIVET participated as an official partner in the Salon de l'Industrie et du Commerce (Industry and Trade Fair) held at Stade Barea P1 Mahamasina from August 20 to 22, 2026, at Stand S2.
The exhibition provided an opportunity for visitors to view LOVOL tractors and agricultural machinery directly and communicate with AGRIVET's team about machine specifications, applications and purchasing options.
Product exhibitions also provide a platform for introducing different tractor power classes and agricultural machinery solutions to farmers, agricultural businesses and other visitors.
Financing Options for Agricultural Machinery
The cost of agricultural machinery can be an important consideration for farmers and agricultural businesses. To support equipment acquisition, AGRIVET has established cooperation with financial institutions, including Baobab Banque, to provide financing options for eligible customers.
The availability of financing can provide farmers with additional purchasing options and support the adoption of tractors and other agricultural equipment.
After-Sales Service and Spare Parts Support
After-sales service is another part of AGRIVET's agricultural machinery operations in Madagascar.
The distributor provides technical support, maintenance services and spare parts for LOVOL equipment. Local technical personnel can support customers with routine maintenance, equipment operation and basic troubleshooting.
For agricultural machinery users, access to maintenance and spare parts is an important consideration when selecting equipment, particularly for tractors operating regularly in farming environments.
Developing Local Agricultural Machinery Capabilities
In addition to equipment sales, AGRIVET's activities include operator and technician training and the development of local service capabilities.
Training local personnel in equipment operation and maintenance can help improve the day-to-day use of agricultural machinery and provide customers with more accessible technical support.
The development of local distribution and service capabilities also provides a foundation for expanding agricultural mechanization services in different areas of Madagascar.
Expanding LOVOL's Agricultural Machinery Presence in Madagascar
Through AGRIVET's distribution and promotional activities, LOVOL tractors and agricultural machinery are being introduced to a wider range of agricultural customers in Madagascar.
The combination of different tractor power classes, walking tractors, power tillers, financing options and after-sales support provides multiple entry points for agricultural mechanization.
As the Madagascar market continues to develop, AGRIVET will continue to promote LOVOL agricultural machinery and provide product and service support for local farmers and agricultural operators.